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	<title>joshcech.com &#124; Josh Cech</title>
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	<link>http://joshcech.com</link>
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		<title>Finding Your Purple Cow</title>
		<link>http://joshcech.com/2009/09/10/finding-your-purple-cow/</link>
		<comments>http://joshcech.com/2009/09/10/finding-your-purple-cow/#comments</comments>
		<pubDate>Thu, 10 Sep 2009 23:53:15 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Purple Cow]]></category>
		<category><![CDATA[Seth Godin]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=81</guid>
		<description><![CDATA[Seth Godin seems like a great person with great ideas. The &#8220;Purple Cow&#8221; concept may be simple, but I liked these few basic concepts:

Don&#8217;t waste money on advertising. Let your product market itself.
Old marketing tactics are no longer effective. (End of the &#8220;TV-Industrial complex&#8221;)


Check out: ideavirus, sneezers, purple cow
&#8220;Seth Godin&#8217;s new book, Purple Cow is [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Oogavé</title>
		<link>http://joshcech.com/2009/08/02/oogave/</link>
		<comments>http://joshcech.com/2009/08/02/oogave/#comments</comments>
		<pubDate>Mon, 03 Aug 2009 03:21:14 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Food & Drink]]></category>
		<category><![CDATA[Beverage]]></category>
		<category><![CDATA[Oogave]]></category>
		<category><![CDATA[Organic]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=85</guid>
		<description><![CDATA[Oogavé Natural Sodas
This organic beverage contains no high fructose corn syrup.

I first tasted Oogavé at SAME Cafe, and since then have had no desire to drink Pepsi. 
Related:
Izze
Agave
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Self-efficacy</title>
		<link>http://joshcech.com/2009/07/11/self-efficacy/</link>
		<comments>http://joshcech.com/2009/07/11/self-efficacy/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 04:45:08 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Learning]]></category>
		<category><![CDATA[Quotes]]></category>
		<category><![CDATA[quote]]></category>
		<category><![CDATA[Self-efficacy]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=73</guid>
		<description><![CDATA[I believe self-efficacy is an important concept that can apply to a lot of things in life. Self-efficacy is the belief that one is capable of performing in a certain manner to attain certain goals. wikipedia

Wonderful quote I heard today:
The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Snippet App</title>
		<link>http://joshcech.com/2009/07/09/snippet-app/</link>
		<comments>http://joshcech.com/2009/07/09/snippet-app/#comments</comments>
		<pubDate>Fri, 10 Jul 2009 04:49:26 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Apps]]></category>
		<category><![CDATA[Developer]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[10.5]]></category>
		<category><![CDATA[Code]]></category>
		<category><![CDATA[Snippet]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=67</guid>
		<description><![CDATA[&#8220;Snippet&#8221; allows you to store notes and snippets of code and search through them quickly. The app is always at your fingertips, and is much easier than looking back on past projects. Place useful functions you have created or found into snippets and easily locate them in the future. Tag a snippet with a client&#8217;s [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Useful QT Component</title>
		<link>http://joshcech.com/2009/06/27/quicktime-component/</link>
		<comments>http://joshcech.com/2009/06/27/quicktime-component/#comments</comments>
		<pubDate>Sun, 28 Jun 2009 04:41:09 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Mac]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[10.5]]></category>
		<category><![CDATA[Perian]]></category>
		<category><![CDATA[QuickTime]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=57</guid>
		<description><![CDATA[Perian &#8211; The swiss-army knife of QuickTime&#174; components

Used this to play AVI files with QT on 10.5.
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Trail Ridge</title>
		<link>http://joshcech.com/2009/06/27/trail-ridge/</link>
		<comments>http://joshcech.com/2009/06/27/trail-ridge/#comments</comments>
		<pubDate>Sun, 28 Jun 2009 02:36:33 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Cycling]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Mountains]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=24</guid>
		<description><![CDATA[Today was a perfect day to ride.
Here are some pics:





]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Interesting Conversation</title>
		<link>http://joshcech.com/2009/06/27/interesting-conversation/</link>
		<comments>http://joshcech.com/2009/06/27/interesting-conversation/#comments</comments>
		<pubDate>Sun, 28 Jun 2009 01:12:28 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Thinking]]></category>
		<category><![CDATA[Conversation]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Invisible Children]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=32</guid>
		<description><![CDATA[This is &#8220;old news&#8221;, but the first I heard of it today:
Russian Professor Predicts U.S. Will Break Up After Economic Crisis
&#8220;A professor at the diplomatic academy of Russia’s Ministry of Foreign Affairs said the U.S. will break into six parts because of the nation’s financial crisis.&#8221;

Get involved:
Invisible Children
&#8220;&#8230;these boys from Southern California discovered a tragedy [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>the new joshcech.com</title>
		<link>http://joshcech.com/2009/06/15/the-new-joshcech-com/</link>
		<comments>http://joshcech.com/2009/06/15/the-new-joshcech-com/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 06:17:42 +0000</pubDate>
		<dc:creator>Josh</dc:creator>
				<category><![CDATA[Notes]]></category>

		<guid isPermaLink="false">http://joshcech.com/?p=5</guid>
		<description><![CDATA[I&#8217;m doing some changing. With less time to spend on personal websites I figure that this blog will fit right in. I am keeping it simple.
]]></description>
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